#2131 - Trade Marketing Planner Executive
|Company Name||Tiro Client|
|Industry||Healthcare & Cosmetics|
|Description||A healthcare & cosmetics company|
|Job Title||Trade Marketing Planner Executive|
|Job Description||1. PLANNING
Making detail plan base on master plan about: POSM, activation, sponsor...of supermarkets and CVS channel in nationwide
Responsible for planning trade promotion campaign in accordance with Company strategies & guidelines and within advertising & promotion budget as well as marketing plan
To develop and implement the promotion plan for the assigned product within marketing budget
To contact with suppliers/HO for getting quotation, mock-up…
To manage POSM quantity
To monitor and analyze sell- out and sell- in data per region/team weekly to ensure the smooth implementation and successful execution of brand programs
To conduct market research projects both through external parties as well as own observations during field visits
To liaise with authorities to get approval for implementing marketing activities (promotion, sampling campaigns…)
To work side-by-side with Sales Department in developing product display, merchandising & point of sales materials and selling tool
To perform other related-duties as assigned – exhibition…
Others: assigned by line manager
2. DEVELOP SALES
• Weekly tracking work progress and push sales plan.
• Review sale of each system, each store to timely adjust the plan.
3. SALES MANAGEMENT
• Responsibility control budget & sales target achieve.
• Support solution solving challenge & brands issue.
• Evaluation market development & planning expand market share.
- Graduated from related universities in Marketing or Economic
- 3 years in similar position in trade or brand MKT at cosmetic or FMCG company
- Brand building & marketing operation activities (sampling, planogram standards…), and Trade marketing.
- Marketing knowledge, data analysis, negotiation skills, team work
- Creative and logical thinking
- Good command of PowerPoint and Excel
- Good command of English in writing & speaking
Ms. Anh Nguyen