#2269 - Content and Social Media Manager

COMPANY
Company Name       Tiro's client
Industry       Education
Description       Education center
JOB INFORMATION
Job Title       Content and Social Media Manager
Salary       60 - 70 mil VND
Career Level       Manager
Job Description       1. Develop Content Strategy and Management

Develop content strategy aligned with short-term and long-term marketing targets
Collaborate with marketing and design teams to plan and develop content, style and layout for all channels
Build and manage a content/editorial calendar that attracts a qualified audience to the company’s lead capture channels
Edit, proofread and improve writers’ posts
Liaise with content writers to ensure brand consistency
Optimize content according to SEO
Use content management systems to analyze users engagement metrics
Manage content distribution to online channels and social media platforms to increase web traffic
Ensure compliance with law (e.g. copyright and data protection)
Stay up-to-date with developments and generate new ideas in line with products and services to draw audience’s attention and lead generations·
2. Content Creation - User generated content and POSM

Responsible for developing regular content for social media and website landing pages
Responsible for copywriting and ensuring brand voice resonates throughout all physical and digital materials.
Support and contribute outbound contents such as blog posts, newsletters, flyers/brochures, webinars, marketing automation, infographics, and others
3. Collaboration and Co-creation

Work closely with destination managers, Marketing Operation, Digital Marketing, and IELTS Operation to understand business stream, product services, targets, clients and destination insights well.
Actively participate in planning and brainstorming sessions, whether within Marketing unit, or in collaboration with other units (i.e. Student Placement and IELTS)
4. Support the Head of Marketing in other related initiatives that may be required from time to time

Plan and report periodically (weekly, monthly, quarterly, yearly)
Perform duties that may be assigned by the Head of Marketing
Function       Content Manager
Working Location       HoChiMinh
PERSON REQUIREMENT

Proven work experience as a Social media/Content manager (> 3 years)
Have at least 5 years experiences in social media and content management (copywriting, social media, and video content creation)
Basic technical knowledge of HTML and web publishing
Knowledge of SEO and web traffic metrics
Excellent communicating and writing skills in Vietnamese and English
Attention to detail and highly organized
Good organizational and time-management skills
Must be proficient in MS Office (Excel, PowerPoint, Word)
DESIRABLE REQUIREMENTS:

Research and insight driven
Learn and understand business quickly (products & services)
Creative mindset
Internationally working experiences (Ad agencies, FMCG, Social Media)

CONTACT INFORMATION

Ms. Chau
Mobile: 078 731 3626
Email: chautruong@tiro.com.vn

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