#2232 - Digital Marketing Manager

COMPANY
Company Name       Tiro's client
Industry       Fashion - Cosmetics
Description       a company in Fashion - Cosmetics industry
JOB INFORMATION
Job Title       Digital Marketing Manager
Salary       up to 70 mil VND
Career Level       Manager
Job Description       Manage team of 6 staff: 03 designers/ 02 contents/ 01 performance

Roles & responsibilities:
• Craft, present and align media performance strategy with brand to drive campaign objectives; leads and conversions.
• Manages the daily workflow of all bottom funnel campaigns, and working with various internal and external stakeholders, including creative agencies and media owners to deliver campaign objectives.
• Overlooking and optimizing performance marketing campaigns across the channel mix including SEM, programmatic display, paid social and retargeting to drive leads and conversions.
• Work with Director and Integrated manager to develop and propose full-funnel campaigns.
• Ensure best practice for Search, Programmatic Display and Social buying and planning.
• Ensure on-going test and learn to drive campaign performance.
• Lead on day to day running of bottom funnel campaigns of the account.
• Drive relationships at the appropriate levels of our brand organization.
• Make in-depth recommendations based on a strong grasp of analytics, marketing & research concepts.
• Assist in mentoring and developing team members.
Function       Marketing
Working Location       HoChiMinh
PERSON REQUIREMENT

• 4-5 years of experience in performance marketing role (ideally within an advertising agency)
• Strong communication and client management experience
• Strong knowledge and hands-on experience on SA360, with expertise in Search and Performance Max
• Experience using 3rd party ad serving platforms including CM360, DV360 and social platforms; Facebook.
• Business Manager
• A depth of knowledge in paid social & programmatic both operational and planning.
• Analytically minded with strong attention to detail
• Experience in mentoring and managing junior executives.
• Fluent in Excel
• Apt knowledge & understanding of traditional and digital channels combined with the ability to understand digital infrastructure including tracking, web analytics, trafficking, and brand safety

CONTACT INFORMATION

Ms. Châu
Mobile: 078 731 3626
Email: chautruong@tiro.com.vn

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